CLEAN JUICE
Started in 2016 as the first and only USDA-certified organic juice bar, Clean Juice has 100+ locations throughout the United States. Driven by a guest-focused experience in-store Clean Juice looked to elevate their digital presence by developing a personalized app and web ordering experience. Working alongside the Marketing team at Clean Juice, McCurdy Studios worked as an extension of their team to research and design products that brought their brand pillars to life and gave their guests a place to find all the latest happenings at Clean Juice
WHAT OUR ROLES WERE
LEAD PRODUCT DESIGNER • VISUAL DESIGN • CONTENT STRATEGY
WHAT WE MANAGED
PRODUCT DESIGN • ICON DESIGN • VISUAL DESIGNER • BRAND ANIMATIONS
PRODUCT DEVELOPMENT & DESIGN
Working in tandem with Lunchbox and the Marketing team at Clean Juice, McCurdy Studios set out to create a new content-driven ordering experience across app and web that provided a unique experience for guests
FUN FACT!
TRY THE THE BEACH BOWL
açai blended with banana, pineapple, coconut oil & almond milk - topped with granola, pineapple & coconut chips
VISUAL DESIGN + ANIMATION
Alongside the product development and design, McCurdy Studios was tasked with creating unique interaction animations and brand designs within the experience such as order confirmation animations, dietary icons, and point-of-purchase marketing collateral
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